Receptivity-driven Advertisement Targeting (paper)Fri, Nov 9, 2012Dr. Andreas Weigend joins Advisory BoardMon, Oct 15, 2012Segment Interactive selected as OnMedia “20 to Watch” CompanySat, Feb 11, 2012 |
introducing ad exchange solutionReceptive view™ technology is now available for Supply-Side Platforms. It enables to SSPs to better monetize publisher's inventory by providing direct assessment of viewership quality for each impression.
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targeting receptive audienceReal-time Receptive view™ targeting enables selective ad delivery and dynamic bid pricing based on visitor's quality of viewership. Our client's recent audit (August 2012) shows: average CTR lift for CPA campaings
+75.5%
with overall media buy savings of 39.9%
learn more about our revenue maximizing solutions for ad networks, ad agencies, ATDs (DSPs) here |